Primor Charcutaria Prima SA

PRIMOR belongs to the Primor Group, a holding company committed to the swine business, from slaughtering, fresh meat cutting, meat processing and trade. PRIMOR itself is one of the largest Portuguese companies in the charcuterie sector, a genuine brand with more than 60 years of experience in producing and trading goods based on cold cooked pork and poultry meat, such as ham, bacon and traditional chorizo. PRIMOR is well known for the quality and diversity of its products, as well as for its constant focus on innovation, craving the launch of new products.

Role in the project: PRIMOR will develop new plant-based meat analogues (“burger” type and sliced cooked meat alternatives) in collaboration with CHA to address the demand for lower footprint food among consumers. PRIMOR is involved in WP3 and WP4.